Levi Curve ID: Reviewed & Rated

Levi Curve ID Jeans from Levis

Levi Curve ID

Denim jeans have been part of men and women’s apparel for decades. The strong, durable fabric has been fashioned into many different styles of jeans. Companies like Wrangler, Levis, Lee, etc are big names in the industry and have been around for ages producing good quality stylish jeans. The different styles that took shape over the years have been boot cut, straight cut, flared, bell-bottomed, skinny, low waist and tight fit.

Since everyone is not the same type and do not have the same body type each person has found at least one style that suits them the most and stuck with it. Many people have found that they are comfortable in many different styles and thereby found versatility.

But all these styles have been fashioned by keeping the person’s size in mind. Especially in the case of women, all women were categorized into 3 basic body types – ruler, hour glass and pear. The ruler type is when the woman’s body is not curvy at all. It is a petit body type where her bust, waist and hip are of almost the same dimensions. In the hour glass figure (though it need not require and explanation) the woman’s chest and hips are curvy but her waist is very narrow. And in the pear shape hips are wider than her waist which is wider than the chest. Though the jeans were made to fit each type beautifully there was still something lacking.

In most women the hips and the waist are never really the same size. That is why if the waist fits well the jeans are too tight on the hips and if the hips fit well then the jeans are gapping at the back near the waist. This problem has plagued women for quite a while now until Levi’s came up with the line of Curve ID jeans.

These jeans come in three different styles and keep the woman’s shape and proportions in mind rather than the size only. The three styles are called Slight Curve, Demi Curve and Bold Curve. For those women whose jeans are a perfect fit on the thighs and on the hips but the waist is too tight the slight curve is the best. Many women have jeans whose waist fits like a dream but they do not flatter the body. These women should try the demi curve fit. And women who have jeans that fit the thighs and hips but are too lose on the waist and therefore gapes at the back must try the bold curve fit. These jeans have helped rid the frustration that women feel at one time or another about the fit of their jeans.

Levi Curve ID

Women’s denims are being manufactured for 75 years now and it is still going good. Nowadays more than men, women have been showing interest towards denim because of the amazing styles and designs. Women have discovered that denims are a good alternative for skirts and dress as they can look fabulous and be comfortable at all time.

When you wear denims you don’t have to worry about managing your outfit and style of footwear goes along with denims. So you can get creative and look stunning and beautiful effortlessly. Jeans are all about how the fit and how good you look in them; any woman can carry these off if the right one is worn.

Levis has been as leading brand in the manufacture of denims, and now they have introduces a new range of denims known as the Levis curve id. Before they started the manufacture of these they did a research on almost 60000 women and they came up with three designs so that now women of all shapes and sizes can buy one and look good in their jeans. They have focused on the shape and designed jeans that will be bring out the right curves. It is not about the waistline anymore, it is also about the hip and the butt.

You can flaunt your curves if you wear one of the Levis curve id jeans as they are designed and manufactured to bring out the best in you. They are being sold at decent and affordable rates so that every woman can buy one without having to empty their pockets. You can go and avail a pair for yourself from any of the Levis store closest to you, if you want to avoid the storefront hassles you can order on or more pairs online.

Once you wear these you will see that it takes the shape of your body and brings out your best curves. For those women who have straight bodies there are certain custom made jeans that will bring out certain curves in the appropriate places. Now women will not have to worry about their waistlines all they have to do is buy one that will suit the shape of their body best. There are a wide range of skinny jeans so that you can choose and buy one that is best for you. If you go to a store there are experts that will measure your body and will help you find the right pair.

Levi Curve ID

The Levi Strauss Jeans Company was started by a man called Leob Strauss. He migrated to California from New York and opened a wholesale garment supply business to cater to the demand from miners. Miners preferred jeans because they were strong, long lasting and sturdy.

Leob later changed his name to Levi. The rivets on the jeans came about from the wear and tear pockets underwent. One of the complaints of miners was that the pockets kept tearing off. The idea to use rivets came to another man, name of Jacob Davis.

But Jacob was poor and did not have the money to patent the idea. He took the idea to Levi and offered him a deal. The deal was that if Levi would pay for the patent, then he could use rivets on his jeans. Strauss accepted, and he started making copper-riveted 'waist overalls' (as jeans were called then). In 1886, Levi sewed a leather label on their jeans. The label showed a picture of a pair of jeans that were being pulled between two horses. This was to advertise how strong Levi jeans were: even two horses could not tear them apart.

Jeans became popular as the years went by and today there are a variety of styles and colors available. Levi’s have come out with a number of different styles like low waist, wide leg, bell bottoms, etc. the popularity of jeans has only increased over the years.

Levi’s latest offering is the Levi Curve Id line, which launched on the 2^nd of September 2010. The new line has been a long time coming. For the past 1.5 years, Levi’s has been studying women around the world. The company studied and conducted body scans on over 60,000 women in 13 different countries. From this, they concluded, that women dislike shopping for jeans.

With Curve ID, Levi aims to make denim shopping a more pleasant experience, by acknowledging that different women have different body types. “The fits that we’re launching will account for 80% of the women’s body shapes in the world,” commented Levi’s president, Robert Hanson.

The brand will feature 3 distinct styles, One, for women who find the fit in the hips and thighs good but are too tight in the waist, a demi curve (if your jeans “usually fit in the waist but don’t flatter the figure”) and a bold curve (if jeans “fit in the hips and thighs, but gap in the back”). There will be a fourth style launched later in the year, and the company estimates it will then have 96% of body types accommodated.

Levi Curve ID

Say goodbye to ill-fitting jeans and say hello to a new revolution in understanding the right cut for your figure. Levi is proud to announce that they have identified 3 types of body shape which are representative of 80% of women around the world.

Levi's concept of Curve ID jeans stems from a deep understanding of what many women go through to try and find the best fit. According to the jeans brand 54% of women have to try on more than 10 pairs of jeans before finding something suitable that works for their body type.

Finding the perfect jeans is more about shape than size, especially if you are curvy. For with conventionally-cut jeans ladies with larger than average thighs and hips, often have to go one size up; which means the waist on a pair of jeans often gapes at back. Conversely, women who have smaller than average thighs and hips may find the waistband is too tight.

To obtain the perfect fit women must establish their Curve ID. This can be done at a Levi store or by taking a short online questionnaire about their body shape. There is also the opportunity to take your own measurements, guided by the Levi team. This involves a step-by step process of measuring hips, seat and thighs to give a more exact analysis of the correct fit. There is also an online video which gives the inside story behind the science of the Curve ID, along with interviews with Levi designers.

Jeans for Your Body Shape

Levi's press release of September 14, 2020, "Levi's Brand Introduces Digital Fitting Experience for Women to Find Their Perfect Jeans Online," quotes the company's vice president, Mary Alderete as explaining the motivation behind the concept. "What we found is that 54 per cent of women try on at least 10 pairs of jeans, yet when the jeans don't fit, women blame themselves. Our research showed that 80 per cent of women around the world fall into three distinct body shapes, so one size could never fit all.

Finding the right jeans to fit (and flatter) their body shape proves daunting for many women. With so many cuts and variations buying a simple pair of jeans can be a real challenge. By going through the new Digital Fitting Experience women worldwide can be matched with their Levi Curve ID. With Levi's new concept available in 50 countries and in 20 different languages, ill-fitting jeans could soon be a thing of the past.

Home Page | Privacy Policy | Terms Of Service | Contact